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CPC: What is Cost Per Click

What is CPC:

CPC stands for Cost Per Click. As the term describes, publishers are paid for every unique click that delivers a consumer to the advertiser's site. Regardless of what that consumer does on the advertiser's site, the click is still paid. This is the program that companies like Google Adsense and Adbrite are known for.

The standard CPC pay rate begins at a few pennies and generally speaking, can reach several dollars. From my own experience, I would say that the pay rate is usually about 0.15 cents per click.

So before you choose a program to monetize your site be sure to compare a few different ones. Look and see what each company offer as their CPM rate and so on. Also check out each businesses cash out trigger amount. Some of the companies I have found offer super, super low CPC's but demand ridiculously high cash out minimums.

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