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CPL: What is Cost Per Lead

What is CPL:

CPL stands for Cost Per Lead. Most companies that offer CPL programs are looking for users to sign up to receive "special offers" and other emails. For each user that registers by entering their email address you are given a particular dollar amount. Most of the time the pay-out rate is determined by the opt-in and demographic collection requirements of the offer. I have seen pay rates start at about 0.20 cents per lead and go as high as $10 or more per lead, depending on the business.

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3 comments:

tukang ngetik said...

very nice article
and good blog

nice to meet you

Anonymous said...

Thank you for adding me in your MBL list :)

Wishing you all the best in 2009 More blessings to you and your family. God bless us all. Cheers!

Unknown said...

This is very cheap and affordable way to increase traffic for a website. I think this is the same as adwords management. Adwords management also helps to increase traffic for a website.